Javier de la Cruz

Product Designer

Javier de la Cruz

Product Designer

Hi! I'm

Javier de la C.

a

Product UX UI Designer

based in

Las palmas - Mad

crafting intuitive and user-centric digital experiences

(2018 – PRESENT)

Green 3D object

Javier de la Cruz

Product Designer

Hi! I'm

Javier de la C.

a

Product UX UI Designer

based in

Las palmas - Mad

crafting intuitive and user-centric digital experiences

(2018 – PRESENT)

Green 3D object
  • 2023 - Act. | Product Designer

    Inari.io

  • 2021 - 2023 | Product Designer

    Bolttech

  • 2016 - 2021 | UX UI Designer

    Dorna Sports

  • 2013 - 2016 | UX UI Designer

    Desigual

  • 2011 - 2013 | Digital Designer

    Bershka

  • 2011 - 2013 | Digital Designer

    Bershka

  • 2023 - Act. | Product Designer

    Inari.io

  • 2021 - 2023 | Product Designer

    Bolttech

  • 2016 - 2021 | UX UI Designer

    Dorna Sports

  • 2013 - 2016 | UX UI Designer

    Desigual

  • 2011 - 2013 | Digital Designer

    Bershka

About my work

I transform complex data into intuitive experiences

  • User-Centered

    Design

  • Crafting Seamless

    Experiences

  • SaaS Platform UX

    Expertise

  • Figma & Prototyping

    Expert

  • Enhancing B2B & B2C

    Experiences

  • Enhancing B2B & B2C

    Experiences

  • User-Centered

    Design

  • Crafting Seamless

    Experiences

  • SaaS Platform UX

    Expertise

  • Figma & Prototyping

    Expert

  • Enhancing B2B & B2C

    Experiences

How is my design process

Understand

/

01

Before starting any project, it is important to understand the problem I want to solve, the purpose of the project, and its possible impact. We should ask questions like why the project is needed, what goals it aims to achieve, and how it fits into the overall picture.

    Understand

    /

    01

    Before starting any project, it is important to understand the problem I want to solve, the purpose of the project, and its possible impact. We should ask questions like why the project is needed, what goals it aims to achieve, and how it fits into the overall picture.

      /3-5 weeks/

      Understand

      /

      01

      Before starting any project, it is important to understand the problem I want to solve, the purpose of the project, and its possible impact. We should ask questions like why the project is needed, what goals it aims to achieve, and how it fits into the overall picture.

        Define

        /

        02

        Once we understand the need, we can define the project's scope and assess our resource limits. This includes identifying the minimum viable product (MVP)—the essential version designed to satisfy early customers and gather feedback for future improvements. Focusing on the MVP will streamline our efforts and guide our decisions.

          Define

          /

          02

          Once we understand the need, we can define the project's scope and assess our resource limits. This includes identifying the minimum viable product (MVP)—the essential version designed to satisfy early customers and gather feedback for future improvements. Focusing on the MVP will streamline our efforts and guide our decisions.

            /3-5 weeks/

            Define

            /

            02

            Once we understand the need, we can define the project's scope and assess our resource limits. This includes identifying the minimum viable product (MVP)—the essential version designed to satisfy early customers and gather feedback for future improvements. Focusing on the MVP will streamline our efforts and guide our decisions.

              Research

              /

              03

              Conducting research, interviews, and brainstorming sessions are essential steps to gather insights, ideas, and feedback from various stakeholders, including end-users and the development team. Collaboration ensures that everyone's perspectives are considered and integrated into the project.

                Research

                /

                03

                Conducting research, interviews, and brainstorming sessions are essential steps to gather insights, ideas, and feedback from various stakeholders, including end-users and the development team. Collaboration ensures that everyone's perspectives are considered and integrated into the project.

                  /3-5 weeks/

                  Research

                  /

                  03

                  Conducting research, interviews, and brainstorming sessions are essential steps to gather insights, ideas, and feedback from various stakeholders, including end-users and the development team. Collaboration ensures that everyone's perspectives are considered and integrated into the project.

                    Design & Prototype

                    /

                    04

                    Based on the insights gathered, we can start creating quick designs and prototypes to visualize potential solutions. These designs help to refine ideas, validate assumptions, and communicate the proposed solution effectively.

                      Design & Prototype

                      /

                      04

                      Based on the insights gathered, we can start creating quick designs and prototypes to visualize potential solutions. These designs help to refine ideas, validate assumptions, and communicate the proposed solution effectively.

                        /3-5 weeks/

                        Design & Prototype

                        /

                        04

                        Based on the insights gathered, we can start creating quick designs and prototypes to visualize potential solutions. These designs help to refine ideas, validate assumptions, and communicate the proposed solution effectively.

                          Test

                          /

                          05

                          Once we have a solid proposal and initial designs, it's important to test them with end-users to gather feedback and identify any usability issues or areas for improvement. This feedback loop ensures that the final product meets the needs and expectations of its intended users.

                            Test

                            /

                            05

                            Once we have a solid proposal and initial designs, it's important to test them with end-users to gather feedback and identify any usability issues or areas for improvement. This feedback loop ensures that the final product meets the needs and expectations of its intended users.

                              /3-5 weeks/

                              Test

                              /

                              05

                              Once we have a solid proposal and initial designs, it's important to test them with end-users to gather feedback and identify any usability issues or areas for improvement. This feedback loop ensures that the final product meets the needs and expectations of its intended users.

                                Results

                                /

                                06

                                After gathering feedback and testing the MVP, the next step is to iterate on the design and development based on the insights gained. This involves making necessary adjustments, adding new features, and addressing any issues identified during testing. Additionally, measuring results against predefined metrics helps to evaluate the success of the project and guide further iterations.

                                  Results

                                  /

                                  06

                                  After gathering feedback and testing the MVP, the next step is to iterate on the design and development based on the insights gained. This involves making necessary adjustments, adding new features, and addressing any issues identified during testing. Additionally, measuring results against predefined metrics helps to evaluate the success of the project and guide further iterations.

                                    /3-5 weeks/

                                    Results

                                    /

                                    06

                                    After gathering feedback and testing the MVP, the next step is to iterate on the design and development based on the insights gained. This involves making necessary adjustments, adding new features, and addressing any issues identified during testing. Additionally, measuring results against predefined metrics helps to evaluate the success of the project and guide further iterations.

                                      Feedback From My Team

                                      "Javier and I worked together at Inari for 9 months, collaborating on shared design system issues. He’s an experienced designer with great ideas and deep Figma expertise. His friendliness, adaptability, and positive attitude make him a pleasure to work with."

                                      Feedback From My Team

                                      "Javier and I worked together at Inari for 9 months, collaborating on shared design system issues. He’s an experienced designer with great ideas and deep Figma expertise. His friendliness, adaptability, and positive attitude make him a pleasure to work with."

                                      Feedback From My Team

                                      "Javier and I worked together at Inari for 9 months, collaborating on shared design system issues. He’s an experienced designer with great ideas and deep Figma expertise. His friendliness, adaptability, and positive attitude make him a pleasure to work with."

                                      Feedback From My Team

                                      "Javier is a reliable, creative designer who delivers user-centered experiences that drive business goals. A proactive team player, he collaborates seamlessly with teams and takes on challenges with enthusiasm."

                                      Feedback From My Team

                                      "Javier is a reliable, creative designer who delivers user-centered experiences that drive business goals. A proactive team player, he collaborates seamlessly with teams and takes on challenges with enthusiasm."

                                      Feedback From My Team

                                      "Javier is a reliable, creative designer who delivers user-centered experiences that drive business goals. A proactive team player, he collaborates seamlessly with teams and takes on challenges with enthusiasm."

                                      Feedback From My Team

                                      "Javi is an exceptional teammate with remarkable Figma skills and expertise in creating mockups. His coordination with front-end teams is outstanding, and his dedication and teamwork make him an invaluable asset to any team."

                                      Feedback From My Team

                                      "Javi is an exceptional teammate with remarkable Figma skills and expertise in creating mockups. His coordination with front-end teams is outstanding, and his dedication and teamwork make him an invaluable asset to any team."

                                      Feedback From My Team

                                      "Javi is an exceptional teammate with remarkable Figma skills and expertise in creating mockups. His coordination with front-end teams is outstanding, and his dedication and teamwork make him an invaluable asset to any team."

                                      • User-Centered

                                        Design

                                      • Data-Driven Design

                                        Decisions

                                      • Figma & Prototyping

                                        Expert

                                      • SaaS Platform UX

                                        Expertise

                                      • Enhancing B2B & B2C

                                        Experiences

                                      • Enhancing B2B & B2C

                                        Experiences

                                      Let's work together

                                      Let’s make an impact

                                      Javier de la C.

                                      Product Designer

                                      • User-Centered

                                        Design

                                      • Data-Driven Design

                                        Decisions

                                      • Figma & Prototyping

                                        Expert

                                      • SaaS Platform UX

                                        Expertise

                                      • Enhancing B2B & B2C

                                        Experiences

                                      • Enhancing B2B & B2C

                                        Experiences

                                      Let's work together

                                      Let’s make an impact

                                      Javier de la C.

                                      Product Designer